Winning new customers in new markets at the right time isn't luck. It's RTI.

Revenue Timing Intelligence (RTI) combines B2B sales intelligence, market intelligence and sales signals to improve account prioritisation and sales timing — helping teams decide where to focus and what to do next.

Who is RTI for?

Selected

B2B Technology & Services

Prioritise target accounts where business changes create a relevant reason to start a sales conversation.

Good-fit companies are not always good opportunities at the same moment. RTI helps identify the accounts where something has changed that may make your outreach more relevant.

Example signals

Industrial & Manufacturing

Identify potential customers when investments, production changes, expansion, supplier changes or new projects may create demand for what you manufacture or supply.

Instead of treating every suitable company as equally important, RTI helps identify where there may be a stronger reason to start a conversation now.

Example signals

Investors & Portfolio Companies

Help existing portfolio companies find new B2B customers, markets and commercial growth opportunities.

Identify and prioritise potential investment targets for your own deal pipeline.

For portfolio companies

For investment teams

THE RTI JOURNEY

A world of companies.
A clear next move.

Bringing your market into view…

Fit

Discover which companies deserve your sales team's attention.

  1. Kernfeld

    Field-service software

    Annual revenue
    €13.4M
    Team size
    150 employees

    Subscription dispatch software for lift and HVAC contractors; 240 business accounts use its scheduling and maintenance tools.

  2. Hazelrun

    Supply-chain analytics

    Annual revenue
    €42.4M
    Team size
    236 employees

    Inventory-planning software for distributors and mid-market manufacturers, sold through a small team of ERP implementation partners.

  3. Valehead

    Managed cybersecurity

    Annual revenue
    €11.9M
    Team size
    77 employees

    Operates a managed detection service for multi-site businesses; recurring contracts cover roughly 108 customer environments.

  4. Harbourbough

    B2B payment infrastructure

    Annual revenue
    €10.4M
    Team size
    48 employees

    Automates invoice matching and supplier payments for wholesalers, with integrations into established accounting and purchasing systems.

  5. Thornridge

    Industrial monitoring software

    Annual revenue
    €8.5M
    Team size
    73 employees

    Sells equipment-monitoring subscriptions to industrial service teams; sensor data feeds maintenance alerts and customer service reports.

  6. Greengrain

    Workforce management software

    Annual revenue
    €27.8M
    Team size
    203 employees

    Rostering and payroll software for care and hospitality operators, with a direct sales team and recurring per-employee subscriptions.

  7. Summitbay

    Freight visibility software

    Annual revenue
    €4.2M
    Team size
    30 employees

    Provides shipment tracking and exception handling for freight forwarders; 54 business customers pay annual platform fees.

  8. Goldpoint

    Customer operations software

    Annual revenue
    €33.1M
    Team size
    261 employees

    Builds customer-service workflow software for regulated service businesses, combining subscriptions with onboarding and integration work.

Illustrative service output. All companies and scenarios shown here are fictional.

How RTI validates signals and opportunities?

RTI separates verified company developments from commercial interpretations,
so your team can clearly see what is confirmed, what is inferred, and what still needs validation.

Kernfeld

Sources

  • Company announcements

    Official company data

  • Digital data

    Industry media, news and web data

  • 3rd party data integrations

    Investor reports, regulatory filings and more

Verified fact
X 18

Signal

Created

A maintenance module entered pilot use with 18 customers.

Sources

CrunchbaseTechCrunchMedium+7
Hypothesis
X 2

Opportunity

HIGH1st priority

A new maintenance module needs reference accounts before the partner launch.

Signals used

Action
GoHighLevel (GHL) logo

CRM

Kernfeld

X 2

A new maintenance module needs reference accounts before the partner launch.

Contacts

+5

Signals

+3

Illustrative service output. All companies and scenarios shown here are fictional.

A FEW GOOD QUESTIONS

Revenue Timing
Intelligence FAQ.

Revenue Timing Intelligence (RTI) combines B2B sales intelligence and market intelligence to detect relevant sales signals. It supports account prioritisation and sales timing by connecting evidence of business changes with the companies, decision-makers and commercial conversations that may be relevant now. RTI evaluates company fit, detects sales signals, interprets potential opportunities, prioritises accounts and recommends who to approach and what to discuss.

A lead database helps identify companies and contacts. RTI adds timing and commercial context by identifying what has changed at a target company and why that change may create an opportunity.

Traditional intent data often focuses on digital behaviour. RTI also evaluates real-world company developments such as investments, expansion, hiring, projects, management changes and supplier developments. This helps identify opportunities that may not yet be visible through website activity or content consumption.

Signals can include, for instance, investments, expansion, hiring, management changes, new projects, acquisitions, new products, supplier changes and other developments relevant to the customer's offering.

No. A signal indicates that something relevant has changed. RTI evaluates whether that change may create a commercial opportunity and clearly separates confirmed evidence from hypotheses that still need validation. Based on the prioritization and recommendation sales outreach can target the account with the specific background knowledge and message.

RTI is particularly relevant for B2B companies, industrial and manufacturing businesses, business development teams, sales leaders and investors. Investors can use RTI both to identify potential investment targets and to support B2B growth within their existing portfolio companies. It is especially useful where the potential market is large, each new customer or opportunity has meaningful value, and the commercial team cannot continuously monitor every relevant company manually.

Yes. RTI complements CRM, lead databases and prospecting tools by helping teams decide which accounts to prioritise and what context to use when approaching them. CRM handoff can include GoHighLevel (GHL), Salesforce, HubSpot, Pipedrive and Microsoft Dynamics 365. The connection method and available fields are agreed for your setup.

RTI analyses relevant publicly and privately available company, market and people information from about 150 different sources and connects that evidence with the customer's target market and commercial offering. The aim is to bring together information that would otherwise require substantial manual research and turn it into commercially relevant signals.

Yes. For relevant opportunities, RTI can identify the roles and decision-makers most closely connected to the detected commercial situation. This helps the team move from knowing what is happening to knowing who may be worth speaking to about it.